Project Description

Initially this project was to render some visuals of the main hall before it was built, however after discussions with the client, it evolved into a complete virtual tour that brought multiple benefits. As happens frequently, clients discover more uses the more they use it. In this instance, the client ended up using it for various uses including broadcast preparation (such as find the best locations for TV cameras) branding opportunities, hospitality and health and safety, event planning among others.

A key benefit to this project was the fact when first using it, the race hadn’t occurred before, so this tool gave the client incredible insights not available from things like floorplans and standard renders. Camera placement was tweaked, branding locations could be clearly explained and visibility demonstrated. Event management could improve, before the event had even taken place!